Circadin | Feeling Shattered
The consequences of insomnia on the health of patients is severe. Our partners Bad Star Studios created a dramatic concept to represent the harm caused in a memorable and eye-catching manner. This campaign raised the status of insomnia amongst healthcare practitioners, encouraging them to take the disorder seriously.
Client // Neurim Pharmaceuticals
Brand // Circadin
Agency // Life Healthcare Communications
Photographer // Kai Bastard
CGI // Bad Star Studios